Director of Sales and Marketing

  • Jamaica
  • $100000 - $140000

Director of Sales & Marketing – Caribbean Restaurant & Lifestyle Group

📍 Based in Jamaica (Regional remit across multiple islands)
💰 USD $100,000–$140,000 + Housing + Car + Relocation

Are you a restaurant marketing leader ready for a Caribbean adventure?

We’re representing a renowned multi-venue operator whose restaurants, lifestyle venues, and airport concessions have become synonymous with vibrant Caribbean hospitality. With 50+ locations across the region, they’ve delivered record-breaking revenues — and they’re now seeking a Director of Sales & Marketing with a restaurant group background to lead growth, brand positioning, and strategic partnerships across the Caribbean.

🛑 This role is not suitable for hotel or B2B marketing professionals.
Experience in restaurant, bar, lifestyle, or multi-site F&B brands is essential.


The Role

This is a senior leadership role, reporting to the Executive Team and collaborating closely with venue managers, operations, and creative marketing leads. You’ll own both strategy and execution — shaping how millions of guests engage with the brand.

Key responsibilities include:

  • Restaurant Group Marketing Leadership – develop and deliver marketing campaigns across all venues and markets.

  • Sales Strategy & Growth – drive traffic and sales through resorts, tour operators, cruise lines, DMCs, and local partnerships.

  • Brand Positioning – ensure each concept stands out in a competitive hospitality landscape.

  • Revenue Management – set dynamic pricing and promotional strategies.

  • Campaigns & Content – partner with creative teams to design innovative, guest-focused marketing campaigns.

  • Commercial Analysis – track ROI, analyse campaign performance, and adjust tactics for maximum impact.

  • Team Leadership – build and mentor a talented regional marketing and sales team.


About You

We’re looking for a hands-on commercial leader who combines data-driven thinking with creative flair.

You’ll bring:

  • 8–10+ years’ senior marketing and sales experience within a restaurant group, lifestyle brand, or multi-site F&B operator.

  • Proven success in brand growth, campaign delivery, and revenue optimisation.

  • Strong understanding of destination and venue marketing.

  • Excellent stakeholder management and communication skills.

  • Experience managing multi-location operations (Caribbean or international experience a plus).

  • A Bachelor’s degree in Marketing, Business, or a related field (preferred).


Why Apply?

This is a rare opportunity to:

  • Lead the marketing and sales strategy for a household-name Caribbean brand.

  • Enjoy creative freedom within a high-performing, growth-focused group.

  • Live and work in the Caribbean, with relocation support and expat benefits.


Package Includes:
💰 USD $100,000–$140,000 (gross)
🏠 Housing allowance
🚗 Company car
✈️ Full relocation package
🩺 Local healthcare

📍 Note: Schooling options are limited – this role is best suited to individuals relocating solo or as a couple.


Ready to bring your restaurant marketing expertise to the Caribbean?

    Looking for your next opportunity?

    Apply Below
    Advertised by:

    John Thatcher

    Founder & CEO

    John Thatcher

    Connect with John Thatcher

    Fiona Corbett

    Associate Director

    Fiona Corbett

    Connect with Fiona Corbett